We tailor our approach to your goals. Whether you’re launching, growing, or entering new markets. Strategy and execution come as one, partnering with your team and ready to move.
Install senior marketing leadership without the headcount. Our fractional Growth Leads or CMOs work closely with founders and exec teams to define and drive strategic growth.
We deliver:
- Go-to-market and Growth strategy development
- Team structure and capability mapping
- Performance marketing oversight
- Sales, product and marketing alignment
- Investment readiness support
- 30 to 200+ day engagements
Ideal for:
Seed to Series B companies looking for strategic direction and hands-on support.
We design and manage multi-channel performance marketing campaigns across Google, Meta, TikTok, and more - aligned to your brand and commercial KPIs.
We deliver:
- Channel strategy & media planning
- Campaign set-up, testing & optimisation
- Conversion tracking & attribution
- Creative briefing & asset coordination
- Reporting & insights dashboards
Ideal for:
Brands focused on acquisition, revenue growth, or market testing.
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Boost LTV, reduce churn and improve retention by optimising every touchpoint in your customer journey using smart CRM strategies and tools.
What we deliver:
- CRM audits & setup (HubSpot, Klaviyo)
- Email & SMS flows and sequences
- Lead scoring & segmentation
- Lifecycle mapping
- Attribution & revenue tracking
Ideal for:
Businesses with growing customer bases or complex journeys.
We help you adopt and integrate cutting-edge AI tools to streamline your marketing, personalise customer journeys, and drive better performance, with less manual effort.
What we do:
- AI audits & integration roadmaps
- Automated, intelligent user journeys
- AI-driven segmentation & personalisation
- Workflow & campaign automation
- AI-powered analytics dashboards
Ideal for:
Startups, scale-ups, or established teams looking to automate, scale, and reduce overhead.
The final phase of any growth strategy. The right people to carry it forward. We help you align your resourcing with your long-term goals, sourcing embedded marketing talent that fits your culture, your ambition, and your next stage of scale.
What we deliver
- Role definition aligned to your growth strategy
- Candidate search via our trusted talent network
- Vetting, briefing & onboarding support
- Access to fractional, interim, and permanent talent
- Options for hybrid or fully embedded models
Ideal for:
Startups hiring their first marketing lead. Scaleups needing to strengthen internal capabilities. Founders ready to reduce dependency on external support
Whether you're looking to define a clear growth strategy, level-up your brand, or scale faster using AI, Pollen builds the perfect team around your needs.
